Why you might need Sky Parental Alert
The Internet is a huge part of children's everyday live. They use it for education, entertainment, and communication. However, whilst today’s teenage generation have grown up using the Internet, most of their parents are less familiar with the types of web services their children are using. This can often mean that parents are unaware of exactly what their children are doing online. Recent research completed by our partner, Crisp, suggests that 6 out of 10 UK parents are "Extremely Worried" or "Quite Worried" about whom their children may be talking to online.
Despite this growing parental concern, there are surprisingly few practical tools available for them to protect their children whilst they’re using Instant Messenger (IM) and online chat services. Most of the time children just want to use these types of services to keep in touch with their friends, but how can parents be sure that anyone else their children meet online are who they say they are? In the relative anonymity of a chat room, it is all too easy for a predator to pose as a child in order to befriend and win the trust of others - a process called "grooming".
Child protection tools based on blocking, locking, and filtering web content have been available for years and they play an important role in protecting children from inappropriate web content, but unfortunately they can’t protect children using IM / chat type of services without blocking their access to them altogether.
With Sky Parental Alert, parents can give their children the freedom to access web services they want to use without having their safety compromised.
